• New Breakthrough Formula
  • Whitening Toothpaste that Removes and Prevents New Stains
  • Fights Bacteria on Teeth, Tongue, Cheeks and Gums for Whole Mouth Health
  • Fights Germs for an Extra Healthy Smile
  • Helps Prevent Plaque, Tartar, Cavities & Gingivitis

I have tried a number of whitening toothpastes and this Colgate Total SF Whitening toothpaste is by far my favorite. First, it is super refreshing. After using it, your mouth continues to feel noticeably cool and fresh for a while afterwards. Second this doesn't contain hydrogen peroxide. Others I have used have contained that product which you are really not supposed to use on your teeth without a dentist's approval. Finally, it contains flouride. Some whitening toothpastes don't. I need that protection. So I am pleased with this toothpaste and would buy it again.

It's toothpaste and that's OK

Very happy with pricing, delivery time frame and the fact I can order online so I don't forget what my family needs. Extremely convenient!

Colgate Total Whitening gel toothpaste is all that and then some! You can use this gel with a traditional or electric toothpaste. Below is a summary: Pros: *It tastes great. *I did not note any sensitivity. *It leaves your breath smelling fresh and minty. *It removes basic stains (i.e., wine, mustard, tea and coffee) easily. *I did not notice any peeling of the skin in my mouth. **In the past when I have used whitening toothpastes, I have noticed the skin on the inside of my mouth peeling off the inside of my cheeks. I didn’t notice this at all when using Colgate. *I did not notice any irritation to my gums. *It leaves your teeth feeling clean, grit-free and smooth. *Contains “stannous” (Tin II) fluoride, which promotes healthy guns; reduces plaque; reduces cavities and prevents gingivitis; while reducing sensitivity. It also prevents tooth decay. *It is affordable. You get 4, 4.8 ounce tubes, for under $13. That is about $3 per tube. Cons: None noted. Results: Brighter smile and fresher breath. 4.5-5 stars

It was great to find my toothpaste in more than a 2pack

We really like this new Colgate Toothpaste. The taste is excellent and it cleans and removes plaque quickly and efficiently. My grandson is especially happy with it because of the anti-gingivitis action. A small amount is all that is needed to clean all teeth and the fresh mouth feeling lasts a long time. The teeth feel cleaner and we definitely have noticed that they appear brighter. We are long time Colgate fans and are very pleased with this new product using Stannous Fluoride!